Is the way you’re leading your strategy causing “commitment phobia”?
This Valentine’s Day, I’m pondering the challenge of leading a new initiative – from a relationship perspective.
In my work with organizations driving high-stakes strategies, I find that if people aren’t aligned, progress will stall. Much like that awkward moment when two people on a dance floor bump into each other.
Heightened uncertainty these days about where the world is heading can cause lovers as well as employees and partners to question whether they’ve really found their match.
Many steer clear of anyone who is trying to push, control, coerce or chase them, leaving some leaders feeling frustrated in their attempts to get people on board for a new strategy.
“Commitment phobia” can occur when a person is asked to buy into someone else’s plan, regardless of their own beliefs and life purpose.
Just like any dance, choreographed or not, two people on a dance floor need to establish a level of trust before the possibility for lasting romance unfolds.
In the same way, even the BEST strategy will FAIL if people are unclear, skeptical, or not aligned to take action.
Getting aligned takes more than just TELLING people your big new idea. To accelerate results, leaders need to be authentic with the people that need to take action.
This is why I find that getting your strategic positioning right is so important.
Your strategic positioning clarifies what you stand for, the problems you solve, and who you solve it for. It helps others know quickly why they should engage with you. And builds trust.
Are your employees and partners clear on your new strategy? Do they understand and believe in your new direction enough to follow your lead as you pivot?
If not, stop and take a breath.
Kickstart an effort to clarify the fundamentals of your strategic position. Help your team and partners understand where you are going and take the time to build alignment.
You’ll find this “dance” is worth it.
